Go Away Oxidative Stress with Protandim: Share Protandim

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True Science breakthroughs are very rare. In fact, many people live a lifetime without ever witnessing one. But significant discoveries change lives and true breakthroughs change the world. For example, when Thomas Edison invented the light bulb it changed lives, transformed the world, and altered the course of history. LifeVantage and Protandim are going to forever change the way we think about health and the aging process.

Facts

Protandim® is a true product because it is founded in breakthrough science, science backed by clinical studies, science that has been peer-reviewed, scrutinized by regulatory agencies, and completely validated.

Protandim® was created by Dr. Joe McCord, a world-renowned scientist, pioneer of Free Radical Biology, and discoverer of the anti-aging enzyme Superoxide Dismutase in 1969. He received the Elliot Cresson Medal from The Franklin Institute—awarded to distinguished inventors and scientists, putting Dr. McCord in the same company as Pierre and Marie Curie, Alexander Graham Bell, Orville Wright, Nicolla Tessla and Henry Ford. How many other MLM companies can say the same thing

About Lifevantage Corporation

Lifevantage Corporation (OTCBB:LFVN) is a publicly traded health products company located in Utah. Our vision is to be a leader in science-based health and wellness products. We will develop products that deliver significant benefits to our customers. LifeVantage manufactures, markets, and distributes a patented dietary supplement, Protandim®, our first product, which is a unique antioxidant booster, shown to reduce oxidative stress in a clinical study.

LifeVantage is the first network marketing company to begin operations as a publicly traded company.

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Donny Osmond Has Teamed With The Company As A Spokesperson for Protandim®, The Nrf2 Synergizer

LifeVantage Corporation, maker of Protandim®, the Nrf2 Synergizer™ patented dietary supplement, today announced that legendary entertainer Donny Osmond, popular among all generations and whose career spans over five decades, is now acting as spokesperson for the Company's flagship product, Protandim.

Donny Osmond is famous for his music as well as his youthful appearance. Starring in one of the most popular Las Vegas shows, "Donny & Marie," and the oldest celebrity ever to win Dancing With The Stars, Osmond credits his youthful appearance to his dedication to healthy living, taking an active role in physical fitness and caring for himself. As part of his health regimen, Mr. Osmond has been taking Protandim for approximately two years at his doctor's recommendation and has experienced personal success with the supplement.

"I take Protandim daily," Osmond said. "I'm often asked to endorse products, but Protandim is the rare product I've chosen to share with others because I’ve experienced many health benefits and anti-aging results which I attribute to Protandim.”

Donny was introduced to LifeVantage and Protandim, the Nrf2 Synergizer, in 2009, and had his doctor review the dietary supplement before taking it. Donny was then informed through his doctor that Protandim reduces oxidative stress and activates Nrf2, which up-regulates positive genes that are often called survival genes, and down-regulates negative factors, such as inflammation.

To this, Osmond said, "I believe Protandim is one of the reasons I look and feel as young as I do, so I'm eager to share the message about it with others."

"This is a great opportunity to get Protandim back on the national stage and to attract widespread media and consumer attention just as we did when Protandim was featured on ABC Primetime," said David W. Brown, President of LifeVantage Network. "We're extremely pleased Donny Osmond has joined LifeVantage as a spokesperson for our product. His frequent public appearances, combined with his popularity among all generations, make him the perfect voice for LifeVantage."

Douglas C. Robinson, LifeVantage Chief Executive Officer, added, "Our relationship with Donny Osmond is a significant step for our Company. Donny Osmond was acting as an informed consumer when he first took our product to his doctor who studied it and validated it and then recommended it to Donny. His personal experience, together with his celebrity status, should enable him to tell the world why activating Nrf2 and reducing oxidative stress, linked to numerous health conditions, is important."

LifeVantage Announces New Peer-Reviewed Study Involving Protandim

SALT LAKE CITY, Nov. 10, 2011 (GLOBE NEWSWIRE) -- LifeVantage Corporation (OTCBB:LFVN), the maker of science-based solutions to oxidative stress, announced today that a new peer-reviewed study involving its flagship product, Protandim®, has been published in the scientific journal Molecular Aspects of Medicine.

The new paper takes a historical look at the field of biological antioxidants and oxidative stress, examines gene regulation by Protandim® and relevant pathways, and links together past observations about antioxidant enzyme functions with current investigations into antioxidant gene regulation.

Protandim®, a patented dietary supplement comprised of five highly synergistic natural ingredients, was shown in earlier studies to activate the transcription factor Nrf2, a signal to the cell's DNA to regulate a network of protective genes. This new study further investigates Protandim's® ability to increase production of the body's Nrf2-regulated protective genes, sometimes referred to as "survival genes," which include genes that encode antioxidant enzymes, as well as anti-inflammatory and anti-fibrotic proteins.

The study, titled "Oxidative Stress in Health and Disease: The Therapeutic Potential of Nrf2 Activation" by Brooks M. Hybertson, Bifeng Gao, Swapan K. Bose, and Joe M. McCord, is published in the scientific journal Molecular Aspects of Medicine and may be found at the following link: http://www.ncbi.nlm.nih.gov/pubmed/22020111.

Go Away Oxidative Stress with Protandim

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Share Protandim

The Time is NOW

Facts

Protandim® is a true product because it is founded in breakthrough science, science backed by clinical studies, science that has been peer-reviewed, scrutinized by regulatory agencies, and completely validated.

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